Blended Intensive Programme (BIP)

For the academic year 2025-26, LIUC is participating in the BIP “Customer Experience and Customer Relationship Management” organised by University of Namur (Belgium), which will host us and two other European universities for the mobility component.

The universities involved are:

• Università Carlo Cattaneo
• Häme University of Applied Science (HAMK), Finland
• HTW SAAR- Hochschule für Technik und Wirtschaft des Saarlandes-University of Applied Sciences (Germany)

Credits

Students who successfully pass the final exam will have the course “Customer Experience and Customer Relationship Management” automatically registered by the International Relations Office, replacing an elective course.*

The result will contribute to the calculation of the final exam grade average.

* If the course plan includes elective exams, otherwise it will be counted as an extra exam (excluded from the average).

Participation

To take advantage of this opportunity, interested students must participate in a call for applications, which is open to all students enrolled in the Master’s Degree in Economics, Management, and Governance.

The notice will be available online from Monday 3 November.

For more information about the call for applications contact [email protected].

Selection: Language test

Good knowledge of English is essential for participation in the programme.

To assess your language level and eligibility for departure, you will have to take an English test or present one or more English language certifications that are still valid at the time of the call (for more details see the call for applications).

Course offered

Customer Experience and Customer Relationship Management (A94008)

ECTS: 6 (36 hours of teaching) – 18 hours of distance learning – 18 hours of face-to-face classes

Period: 2nd semester 2025-26: early March – May 2026

Week of face-to-face classes (at University of Namur) and company visits: 02 -06 March 2026

Final Exam: group work and final presentation

Programme

Lecturers involved

Main Teacher:
Pietro Zidda (University of Namur)

Guest Teachers:
Chiara Mauri (LIUC)
Faisal Shahzad (HAMK)

Tatjana Koenig (HTW SAAR)

For the academic year 2025-26, LIUC is participating in the BIP “Start-up Lab” along with two other European universities and is prepared to host students and teachers for the mobility component.

The other universities involved are:

• Fontys Hogeschool, Netherlands
• Kempten University of Applied Sciences, Germany
• University of Stavanger, Norway
• JAMK University of Applied Sciences, Finland

Credits

Students who successfully pass the final exam will have the course “Start-up Lab” (6 ECTS) automatically registered by the International Relations Office, replacing an elective course.

The result will contribute to the calculation of the final exam grade average.

Participation

All students enrolled in the Master’s Degree in Management Engineering (all tracks) can apply to the course.

The notice will be available online from Monday 3 November.

For more information about the call for applications contact [email protected].

Selections: Language tests

Good knowledge of English is essential for participation in the programme.

To assess your language level and eligibility for departure, you will have to take an English test or present one or more English language certifications that are still valid at the time of the call (for more details see the call for applications).

Course offered

Start-up Lab

ECTS: 6 (48 hours of lessons, 28 online)

Period: 2nd Semester from  March to May 2026

Physical part in LIUC: From Monday 11st  to Friday 14^th May 2026 (To be confirmed)

Students: master students (economics and engineering)

Contents:

At the end of the program, students should be able to create and develop an entrepreneurial project starting from a product idea in the circular economy environment. Students will master the tools to prototype a product, evaluate a project by integrating economic and circularity goals and present it to different types of investors.

Main contents of the course:

• Starting from an immersive innovation challenge in the context of circular economy the aim is to nurture entrepreneurial mindsets and empower students to think outside the box, generate unique ideas, and explore innovative solutions to real-world problems
• Experiment with prototyping techniques and make a prototype using 3D print, useful to support the start-up presentation
• Prepare a business plan for a start-up company and develop an effective pitch presentation for potential investors/partners
• Determine and outline the financial needs of the start-up and evaluate the optimal start-up funding options from different types of investors
• Educate students on new critical issues to develop a holistic view of the issue and its impact at various levels of a new company

Programme

Lecturers

prof. Jim Prince (FONTYS)

prof. Rob Zopfi (FONTYS)

prof. Andreas Müller (KEMPTEN)

prof. Katrin Stefan (KEMPTEN)

prof. Andreea-Laura Cojocanu (STAVANGER)

prof. Sigbjorn Landazuri Tveteraas (STAVANGER)

prof. Sanna Nieminen (JAMK)

prof. Heidi Hämäläinen-Laitinen (JAMK)

prof. Gloria Puliga (LIUC)

prof. De Silva Cristina (LIUC)

prof. Andrea Urbinati (LIUC)

prof. Nicolò Saporiti (LIUC)

prof. Raffaella Manzini (LIUC)

prof. Mario Fontanella Pisa (LIUC)