The Data Management major is designed for students who want to master the strategic use of data in the digital era, turning them into decisive tools to support business decisions. This major, taught entirely in English, trains professionals who can apply quantitative models and analyse large volumes of data to guide business strategies.
Why choose Data Management?
- You will harness the potential of big data to make more informed business decisions
- You will learn how to apply advanced quantitative models to business
- You will prepare to work in a market where data management is central to business success
Educational objectives
This major aims to develop analytical and technical skills, combined with a strategic understanding of business dynamics, enabling students to use data as a key resource.
Skills developed:
- Advanced data analysis: use of mathematical and statistical models to interpret and optimise business decisions
- Management of complex data: application of IT tools to analyse useful information in finance and marketing
- Data-driven strategic decisions: development of strategies based on data to optimise investments, financial management and marketing campaigns
- Soft skills: problem-solving, critical thinking and the ability to communicate analytical results clearly and persuasively
Teaching and major-specific courses
Teaching stands out for an approach that combines theory with practical experience, enriched by business testimonials, company visits and experiential workshops. Students apply the concepts they learn through a learning-by-doing approach, ensuring practical training that can be put to immediate use.
Major-specific courses:
- Financial Investment & Pricing
- Statistical Learning 4 Business
- Games & Decisions
- Marketing Analytics
Students will also have the opportunity to enjoy international experiences, with the chance to spend a semester or a year abroad, take part in summer and winter schools, complete international internships or attend classes in English alongside students from around the world.
Students attending the Business Economics programme will be required to complete a compulsory semester abroad at a partner university.
Career opportunities
The Data Management major prepares professionals who can combine business management with advanced data analysis for strategic decision-making. Graduates can:
- Analyse complex data to anticipate market dynamics
- Implement quantitative models to support business decisions
- Manage big data and develop business intelligence solutions
- Optimise business processes with a data-driven approach
Main career opportunities:
- Data-savvy manager
- Business analyst
- Big data management specialist
- Consultant for data-driven strategic decisions
Admission criteria and test
Admission to the Bachelor’s Degree in Economics and Management is subject to passing the admission test, which is mandatory for all students.
