Bachelor's Degree Pathway

Business design in the digital age


Bachelor's Degree Pathway

Business design in the digital age


The course Business Design nell’era Digitale (held in Italian) is aimed at students who want to develop digital competences transversal to industrial sectors and departments of organizations.

Basing on the typical notions of the Degree in Management Engineering at LIUC (relating to production and logistics processes in the manufacturing sector), the course contributes to developing:

  • and knowledge of the characteristics and dynamics of innovation in the service sector
  • and the skills for the creation and design of services to complement physical products in companies in the manufacturing sector.

The course is divided into three compulsory courses and a “laboratory” (also open to those who choose one of the other courses of the bachelor’s degree).

The course “IoT Systems” has the goal of preparing students to work in real-world IoT projects and to become leaders in IoT innovation. In the course, students are provided with the knowledge and skills necessary to design and implement Internet of Things (IoT) systems. This includes learning the basic concepts of IoT, such as connectivity, sensors, networks, security, and data management, as well as the technologies and tools used for the design and implementation of IoT systems. Throughout the course, students develop and implement hands-on projects to test the knowledge learned.

The course “Data Analytics for Decision Making” aims to teach students how to use data to support business decisions. Students learn how to collect, clean, analyze and interpret data, including from sensors in IoT systems, using statistical and data analysis tools. Through the use of data analytics software, they learn how to derive insights from data to make informed decisions and improve business performance.

The course “Design and Management of Digital Services” aims to teach students how to design and manage effective and sustainable services within both manufacturing and service companies. Students will learn how to use design thinking and user-centered design techniques to create services that meet customer needs and adapt to market dynamics. In parallel, students will learn about economic and service management principles, and how the digital economy affects the supply and demand of services, and digital technologies change the way services are created, distributed, and consumed.

The course “Laboratory: Applications for Digital Business” aims to let students experience directly some of the main digital tools for business management. The course is based on a series of computer exercises that will refer to cases of simulated or real companies. In the first part of the course, students will learn how to use the main modules of SAP 4 HANA software for the management of the business processes of a simulated company. In the second part, they will use Microsoft Power BI software to experiment with the principles of data visualization and generate – starting from datasets of companies of various kinds – reports and dashboards that allow managers to make informed decisions.

Services are an intangible component of any business activity. In this course, students will address them from the design perspective to performance measurement and cost-effectiveness evaluation.

The course is dedicated to studying the models and tools that enable an industrial engineer to operate effectively in service sector firms, as well as to deal with companies’ digital transformation.

The objective is to train specialist graduates with advanced skills in the management and analysis of digital processes and digital transformation.

Contact

Professor Aurelio Ravarini

Study plan

Download the curriculum

Language

The course is taught in Italian.

Teaching

Given the close connection with topics that are constantly evolving (e.g. Internet of Things, Big Data, …) and strongly based on the use of digital technologies, theoretical aspects are presented from the discussion of actual cases.  More than half of the teaching is carried out in the workshop, where students, organised in teams, build physical prototypes of Internet of Things (IoT) systems for process control; employ the main modules of SAP, one of the most popular software in business process management; and use appropriate tools to develop models for the analysis of large masses of data (Big Data). The course consists of three modules:

  • Analysis and measurement in the digital enterprise
  • Digital enterprise management
  • IoT systems design and development

Employment outlets

The main employment outlets are manufacturing firms in all industries and advanced service firms, including consulting, where graduates are not just able to work in the area of Information Technology but also to support management in decision-making processes.

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